Ever needed tips for naming and structuring files and folders in a way that is consistent, platform-independent, and easily navigable, while also reducing the risk of duplicate files? This post is for you! I write about using a naming convention that includes information about the asset and avoiding certain characters, and recommend creating a folder architecture that is consistent and allows for easy organization and navigation.
Imagine you have just bought yourself a new bike for Christmas. Great way to get around, shop for groceries, and enjoy a sunny Sunday afternoon. But wait, what will you do when you need to carry stuff. I guess you’ll need a bag. Oh and how will you keep that bike safe when you leave … [Read more…]
As argued elsewhere, attention must be paid to DAM staffing alongside any system selection or evaluation. As a result, I am frequently asked some variation of the question “who should be on my company’s DAM team?”. Rather, I would ask “what skills should my team possess and how many of these people are needed to … [Read more…]
It’s possible for digital asset managers to work from home but it requires a plan that they can stick to. For over two years I have successfully worked from home. During that time I created and deployed: an enterprise taxonomy, a digital content metadata model, and a method to auto-classify digital assets. I maintain our … [Read more…]
DAM users should be responsible for creating metadata during the key moments they interact with a digital asset. If you are planning to launch a DAM or ECM system, you are probably thinking about how your metadata will be created and applied. A good place to start is by examining your company’s digital content lifecycle. … [Read more…]
Introduction DAM professionals design and implement technology, standards, and workflows to support clientele. As part of this process, we must evaluate the results of our work using pre-established criteria. Setting acceptable benchmarks will help us judge whether an endeavor is (or was) successful. For example, comparing the outcome or impact of auto-cataloging before and after … [Read more…]